Visually attractive packaging is crucial for sales success, and although you may know a great deal of attention goes into making high-quality custom cosmetic packaging designs, you may not realize how much of the overall look comes down to the details.
Hot foil stamping
Hot foil stamping is a process in which Foil is stamped with a metal plate. This effect is accomplished with a foil stamping machine that uses a metal plate that has been engraved with an image of the desired design required for the particular application. Hot foil stamping can be done in both gold/silver color. The result is a document that has a highly reflective image with a bright and dense metallic appearance.
Cold foil stamping
This is a process that can be done in-line on a press. Using a standard printing plate, an image is printed onto a substrate with the use of a UV-curable cold foil adhesive. A UV dryer then activates the adhesive.
Metallic foil
Adding a metallic foil to your design provides variation in texture while starkly highlighting certain brand or graphical elements. Metallic foiling on custom bath bomb packaging
Holographic foil
Using a holographic foil or rainbow foils gives the package or piece the ability to change color combinations when viewed at different angles. Holographic foil on custom lip gloss packaging along with a die cut window makes your packaging more captivating and alluring.
Clear foil
Having clear foils provide high reflectivity, yet allow the printed image to be seen underneath. This is particularly useful for foods, beverages, consumable products and health and beauty offerings. It can also be used to give customers a preview of a new product.
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